Utilities

Now that variable colour printing is both high quality and affordable, utility providers have begun to communicate with their customer base by way of colour bills, statements and marketing communication, tailored to each customer.

The overall look and content of bills and statements within this sector is increasingly being versioned to reflect particular customer profiles, combined with the recognition that there are opportunities to cross-sell other products and services.

Our considerable experience in this dynamic sector is helping utility companies more clearly explain their statements and target customers with tailored messages and offers. This not only reduces customer queries, but also helps our clients with customer retention.

Finally, IOS has considerable experience and firepower to produce fast turnaround, high volume regulatory mailings such as price change communications, with staged mailing releases often helping level out the volumes of enquiries into client call centres.