Aviva Investor Statements
Aug 22, 2011
Objectives
Aviva Investors wanted to deliver a focused, content relevant Investment statement which was specific to the individual customer’s profile. With Financial Service Authority regulations stating that customers should be mailed twice a year with valuations, Aviva saw this as a perfect opportunity to up-sell and cross-sell relevant products.
Results
Find out how IOS engineered an investor statement with Aviva resulting in the average investor spending 20 minutes reading the communication by requesting the case study below.
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